Learning
from the Elephant Artists
Ruby, an elephant in Phoenix, Arizona,
makes more than $100,000 a year selling her paintings.
Inspired by her success, elephants no longer able to
get jobs in the logging industries of Asia are working
as painters and musicians. In 1998, former Russian dissident
artists Vitaly Komar and Alex Melamid opened the first
elephant academy of art in Lamphang, Thailand, after
working with an elephant in a zoo in Toledo, Ohio.
The Asian Elephant Art and Conservation
Project inspires me to create a support system for myself
as a human artist in the early twenty-first century.
My elephant colleagues teach me about preparation of
materials, use of time, emotional support, and marketing.
Each elephant artist works with a trainer,
who prepares the materials, hands the artist the brush,
makes encouraging comments such as "Euughhaa, euughhaa" and "Well
done!" and cleans up after the session. Discarding
the manic notion of hiring my own cheerleader/cleaner
(who, I thought, would be costly and difficult to train),
I opted instead to fill both artist and trainer roles.
For painting, get the canvas out on the workspace. Make
sure the paints are easy to reach, the brushes clean
and ready. For writing, make it simple to start the word
processing software. For video work, know where the camera
is and have tapes and batteries ready to go. When I shop
for my four-year-old daughter’s shoes, I look for “easy-on,
easy off” Velcro fastenings. I’m making my
art materials “easy-in, easy-out,” to remove
any cues that might suggest to me that making art is
too much trouble.
The elephants can paint every day. They
don’t have to work other jobs, transport their
kids, buy groceries, or get the laundry done. I like
to think my varied responsibilities make it challenging
for me to follow their lead, but I’m probably just
whining. Elephants work quickly, finishing a painting
in just ten minutes. I could paint for ten minutes each
day. I could write for ten minutes each day. I might
not be able to produce great art in those short sessions,
but imagine the creative muscles I would be developing.
Imagine the piles of raw material I would be generating
that could later serve to inspire or be refined! Even
if I can’t manage a daily discipline, some discipline
is certainly in order: scheduled blocks of time reserved
for creative effort can’t be a bad idea.
Elephant artists work as individuals in
a group setting. For a while, I painted the same way;
several painters shared studio space. We worked alone,
but had painting companions. Often, we noticed the colors
or subject matter of our colleagues’ work influencing
our own. Now, working alone, I want to find ways to give
myself some of the gifts inherent in shared spaces. I
can talk with other artists about their work, their process,
and their choices. I can visit museums, galleries and
studios. I can take classes. I can do all this in person,
which is certainly preferable. I can do it by reading,
too, which is not as good, but will do in a pinch.
Visiting with other artists will also
give me those encouraging noises the trainers provide
for the elephants. It’s not easy to get family
members to make such sounds; art is often too baffling
a practice. Questions other artists ask me about my work
inspire me to work more. Being challenged about my choices
encourages me to improve my technique.
The marketing efforts supporting the elephant
artists are breathtaking. Less than a dozen artists are
supported by a multinational organization headed by a
board with more than 20 members, including authors, artists,
museum directors, critics, and business people. One of
the board members, art historian Mia Fineman, has written
profiles of each artist with positive critical remarks
(useful for press releases) along the lines of “the
brute physicality of his working class background informs
much of his painting. Bird approaches a blank canvas
with a potent combination of exhilaration and fury” As
a group, the artists have a web
site that includes profiles, work samples, and a
link to their benefit auction, where minimum bids were
$300.
I’ve recently redesigned and updated
my web site. I’ve started an e-mail newsletter
to inform people of my creative efforts. The idea that
is jumping up and down, waving its hand to be recognized,
is to create my own board. Finding and meeting people
who are authors, artists, museum directors, critics and
business people would be an education in itself. Getting
to know them well enough to ask them to be on my board
would be an astonishing exercise in courage. Defining
my goals clearly enough to say to people: “here’s
what I want to do; how can I do it?” would be unquestionably
powerful.
Inspired by the success of their colleagues,
elephant artists are (metaphorically speaking) spreading
their wings: a CD of elephant musicians playing drums
and harmonicas has sold more than 5,000 copies, quite
respectable for a private label offering. Like the elephants,
I want to move forward with enthusiasm and boldness. |